This week's charity Nuru Intl. - This week, your $22 purchase gives a hungry family in Kenya a long-lasting food supply.

TAKE HEART

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Men’s

The anvil is a symbol of the spark of new life, initiation and improvement.  It is creativity in the rawest sense. We are really impressed with all of the hard work that Nuru is doing on the ground. They are forging the possibility for new life in Kenya by educating and enabling people to create new lives for themselves.

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Women’s

The illustration of the African Elephant is not only beautiful and geographically relevant. It is full of meaning. Historically, the elephant has stood as a symbol of strength, honor, stability and patience. This fits perfectly with the mission and the work of Nuru as they provide long term solutions to poverty that empower communities.

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LOVE THE LOST - Cause Art

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Mens
The concept of placing these children in loving homes brought images of wilderness and wandering to mind. Mountains represent permanence and immovability. They are strong and reliable. As you can probably tell — Most of the recent mens art has been the result of sharpie to paper. This one is no different. The aesthetic result of using such a blunt tool to create illustrations is so powerful — it really does fit the concept perfectly. 
Women
So many children are tossed from home to home. Without refuge or a place to rest their feet. The phrase, “Love the Lost” is a reminder to love these children. The image that comes to mind when thinking about what home meant is the tree. Tree’s provide an entire ecosystem of shelter and sustenance. The final illustration style captures the beauty and hopefulness of this charities work.
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Summer is quickly approaching, so we took the liberty of filming some Sevenly style concepts for you. ENJOY! For more info on this week’s products, click here -> sevenly.org 

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Notes Comments

In honor of women everywhere, we bring you this week’s cause art

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Women’s
Breast cancer is not just a problem of the poor or the uneducated. It’s every woman’s battle. The flower represents the raw beauty of a woman. The missing petals are meant to illustrate the loss that occurs as a woman battles this terrible disease. Even so, the flower is still beautiful. Even through the battle, through loss and struggle we want women to know that they are beautiful. This piece was a labor of love and it is my hope that this story is one you can be proud of.
Men’s
The issue of breast cancer is different for men. Men have to deal with it through loved ones and friends. The bull has been a symbol of assistance to mankind over the centuries. It is a guardian. Often placed at gates and entryways. It it our goal to see men stand up along side women to help protect them from this enemy that robs us all. I wanted the bull to feel like it is charging forward. Bold, unafraid of what lies ahead. Ready to face this issue head on.

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Behind the Art: FREEDOM

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Men’s Art
When it comes to powerful issues like child trafficking I look for imagery that will get people’s attention. This piece is no different. A tiger roaring out the word Freedom is a powerful image and a rallying cry for us to stand up for the helpless. This illustration and lettering were done in sharpie, which was a blast. Creating understandable art with only a blunt marker is a challenge but the end result is honest and compelling.

Women’s Art
Historically the Indian dreamcatcher was believed to capture bad dreams in the netting while only permitting the good ones to pass through via a small hole in the center. This icon really fit the story as I thought about Gems. They are giving these women the opportunity to dream great things again as they are freed from slavery. The final piece is a delicately hand drawn illustration using ink on paper.
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“STRONG FOR THE HUNGRY”

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Men’s Shirt
While we thought about this phrase we thought a lot about our responsibility to stand up for the hungry and the less fortunate. The phrase, “Strong for the Hungry” resonated with us while we brainstormed the artwork. The iconic image of the flexed muscle is the obvious representations of strength but we wanted to represent the message in the style of illustration by using bold lines and heavy shapes. The final result is loaded with character and a heavy human touch that helps connect us to the people we are helping.
Women’s Shirt
It’s not every day that you get to combine roses, antlers and a beautiful script together for T-shirt art so I was thrilled when we came up with this combination. We really wanted to design to have an elegance and strength about it that would appeal to women and enhance the message. For instance, the stag horns represent strength and fortitude. We placed these in contrast to the roses which represent passion and beauty. 

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